Get Healthy by Buying Your Supplements Online
Consumers and merchants alike are becoming ever more confident on the Internet fueling new hybrid shopping patterns and marketing methods that blend the online and offline worlds. ABS Gen Herbs International Corporation, a Filipino company engaged in the manufacture and marketing of natural herbal dietary food supplements and health beverage products, is not an exception in joining the growing list of online merchants.
Formed in November 1999, the company began to make its mark in the herbal industry in 2000 by developing Charagen, an ampalaya food supplement in capsule form, the first -ever product of its type to be certified by the Bureau of Food and Drug. An ampalaya tea variant for diabetes was later developed.
In 2001, the company introduced ABS Bitter Herbs, another innovative herbal product that combined seven highly nutritious and health-giving vegetables and herbs in a capsule. The ABS Bitter Herbs capsule comprise of Bitter Melon (Ampalaya), King of Bitters, Turmeric (Luyang Dilaw), Saluyot, Peppermint, Lagundi and Malunggay
In 2002, they introduced ABS Herbal Tea, an original tea blend of anise, peppermint and bitter melon. ABS Gen Herbs products also include ABS Sambong Tea for kidney stones, ABS Lagundi Tea for cough and asthma, ABS Kolestrim Coconut Fiber Capsule and ABS XanthoneMax Capsule.
The company was honored by the Department of Trade with the Rising Star - Golden Shell Award for Excellence in Exports while Super Brand status was awarded to ABS Bitter Herbs in 2005 and 2006.
Roman Adri, ABS Herbs’ General Manager, believes that the Filipino people stand to gain in terms of affordable food, better health and livelihood opportunities here and abroad. "The online medium is a powerful tool for consumers looking for the best information and the best prices which made us realize the need to tap the online industry," says Adri. "On our plans of going online, we have employed the services of PayEasy by Mozcom, a company that is aggressive in expanding its infrastructure, e-commerce venture, and value-added services," he adds.
"We are excited to be part of the growth strategy of forward-thinking Filipino companies like ABS Herbs. They clearly see the vast potential of e-commerce and how they can use online payments to not only a nationwide market, but a global one as well,” says Dick Chiang, Mozcom’s CTO/COO.
PayEasy simplifies the online payment process by providing a secure, unified interface to merchants. PayEasy can process major credit cards, ATM debit cards and PayPal payments. "The partnership of ABS Gen Herbs with Mozcom PayEasy will surely help increase our sales and the visibility and availability of our products will be global. With this fruitful vision, ABS Herbs will certainly aid in the growth of Philippines' herbal industry,” explains Adri.
