Shroud of Turin Exhibit Hits the Philippines

The famous Shroud is coming to the Philippines. This historic relic is purportedly Jesus Christ's burial cloth, popularly known as the Shroud of Turin. Acclaimed as the world's most studied archaeological piece," the Shroud has sparked heated discussions and debates among academic and religious circles. Various theories attempting to prove (or disprove) its authenticity have likewise proliferated over the years. For the first time in history, the Shroud exhibition will be featured in the country, and suffice to say, it will be fascinating.

Some may call it an urban legend while others will fight for its authenticity. Nevertheless, the basic fact (or allegation, depending on what side one is on) is that Jesus wore the Shroud of Turin during his burial. The actual shroud is locked in an Italian cathedral, and is taken out for public display in Turin only three or four times within a century. The next exhibition schedule is set for the year 2025.

The wonder that is technology has enabled the creation of a life-size replica of this artifact. This is the "touring Shroud" that will be exhibited across four SM malls: from July 20 to August 19, 2007, Building 4 of SM City (Mexico) Pampanga; from September 8 to December 9, 2007, Pavillion, SM Mall of Asia in Pasay City; from January 18 to February 3, 2008, Entertainment Plaza, SM City Davao City; and from April 4 to 27, 2008, Cebu Trade Hall, SM City Cebu. The life size replica is composed of backlit and full-size transparencies and was made in 2005 using digital photographic reproduction techniques. The exhibit also features close-ups of the Shroud's individual details.

The exhibit allows everyone to go on a spiritual journey starting with a walk through the cobbled streets of Jerusalem, then through the corridors of the Cathedral of Turin, and finally ending with an experience of the Italian sights at the Plaza de Turin Throughout the said journey, visitors will learn more about the history and science behind the world's most studied archaeological artifact, as well reflect on the love of God for the entire mankind.

Mozcom, the country's first internet service provider, is the official Internet media partner for the highly anticipated event. As the media sponsor, Mozcom developed and is likewise maintaining the website for the event, and provided for the organization's Internet connection needs. According to Lea Dimalanta, Marketing Manager for Mozcom, "the organizers trust our website development services." Mozcom is also providing online marketing assistance to increase awareness among the tech-savvy market. Having a strong online presence "empowers Shroud Exhibits International to gain a larger market reach in spreading the story of the shroud," says Dimalanta. Websites are [one of the] best methods for exchanging cultures and ideas between people on the web, and Mozcom believes that Shroud [Exhibits International] should have a place in this process of exchange," she adds.

In addition, Mozcom is working with Shroud Exhibits International on incorporating PayEasy into the official website. This will allow internet users nationwide to purchase tickets and souvenir items online. Through the PayEasy integration, users can pay for their desired merchandise through credit cards, BancNet and MegaLink ATM accounts, Globe G-Cash, Smart Money, UCPB my1Time, PayPal, and Western Union.

With the original Shroud only being shown thrice in a century, the next exhibition schedule is set for 2025. So unless anyone would like to make travel plans this early on, the Philippine exhibition is the next best thing. Be there to witness history.

The Shroud of Turin exhibit is organized by Primetrade Asia, Inc. and will be held in SM City Pampanga, SM Mall of Asia, SM City Davao, and SM City Cebu. For the complete schedule, please visit www.shroudexhibits.ph. Mozcom, a media sponsor of the event, is the country's first commercial Internet Service Provider, with offices in Manila, Baguio, Cebu, and Davao. For more information, visit www.mozcom.com or call 848-2606.